IPera Joined Blue Rhine Industries Podcast to Discuss the Future of Smart Wayfinding

We are pleased to share that IPERA recently participated in a podcast session hosted by Blue Rhine Industries.

In this episode, our Regional Sales Director, Farah Bourdkani, joined Fariz Ahmed from Endpoint and Nita Odedra to explore the key differences between Smart Navigation and Wayfinding.

Smart Navigation vs. Wayfinding

While smart navigation helps users reach a destination, wayfinding focuses on the overall journey. It combines digital tools, physical space design, and user behavior to create a seamless and intuitive experience inside complex venues such as malls, airports, museums, and hospitals.

During the discussion, the speakers highlighted how:

– Connectivity enables real-time interaction

– Data provides actionable insights

– Infrastructure supports accurate positioning

Together, these elements shape smarter, more efficient venue experiences.

Strengthening IPERA’s Position in Smart Spaces

This podcast session reflects IPERA’s ongoing commitment to Smart Spaces and Location Intelligence across the UAE and GCC region. As a regional technology partner, IPERA continues to support venues in improving visitor experience and operational efficiency through intelligent indoor solutions.

Watch the full episode here:
https://www.youtube.com/watch?v=7hJfJpX3ACg&t=23s