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Retail

Innovative Location Services for Retail

Transforming the Visitor & Shopper Experience with Smart Connectivity and Real-Time Analytics

Improve the shopping experience and increase average spending and loyalty with IPera Software Solutions

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Empowering thousands of businesses globally

What We Do

Software Solutions for Shopping Malls

IPera’s integrated solutions revolutionize retail spaces with cutting-edge technology, driving shopper & customer engagement and optimizing store operations.

And, lead the retail industry in smart, data-driven solutions, leveraging existing infrastructure to create seamless, customer-centric experiences.

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Integrated Retail Software Solutions

Enhanced Customer Wi-Fi

Customizable splash pages for shopper login, demographic data collection, and seamless integration with retail CRM and loyalty systems.

Customer Engagement

Geofencing, automated customer communications, personalized offers, and post- visit surveys to boost shopper engagement and loyalty.

Customer Flow & Analytics

Real-time heatmaps of customer movement, traffic density management, and optimization of checkout queues and high-traffic zones.

Rich Maps & Wayfinding

Interactive 2D/3D store and mall maps for easy navigation, dynamic wayfinding for customers, and insights into store space utilization.

Indoor Positioning & Tracking

Real-time tracking of high-demand products, monitoring shopper behavior, and staff location to enhance customer service and reduce wait times.

Flexible API Integration

Seamless integration with POS systems, CRM platforms, loyalty programs, and data analytics systems for actionable insights and personalized marketing.

Increase basket size by guiding shoppers to the right products

A scalable, cloud-based solution providing secure, customizable shopper login portals with tiered access. It enhances customer experience while collecting valuable data to drive retail operations.

This solution enables real-time, location-based communication to enhance shopper experience with personalized offers, surveys, and notifications, boosting customer satisfaction and optimizing retail operations.

IPERA’s Customer Flow & Crowd Analytics provides real-time insights into shopper movement, behavior, and space usage, helping retail businesses enhance the shopping experience and operational efficiency.

Our Indoor Positioning & Tracking solution uses BLE beacons and Wi-Fi to monitor inventory, staff, and high-value assets, improving operational efficiency and customer experience in retail environments.

Our Rich Maps & Wayfinding solution offers interactive, dynamic navigation with 2D/3D maps and geofencing, enhancing the shopping experience by helping customers easily navigate large retail spaces.

Benefits for Retail Sector

Increased Customer Engagement: Turn in-store Wi-Fi into a customer engagement tool, collecting feedback and boosting shopper satisfaction through personalized experiences.
Increased Revenue: Drive additional sales by promoting products and special offers through targeted messages and notifications.
Deeper Customer Insights: Collect valuable data on shopping behavior and preferences to refine marketing strategies and tailor store experiences.
Boost Marketing Effectiveness: Tailor marketing strategies using detailed shopper behavior insights, increasing the relevance and impact of promotional campaigns.

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Rich Maps & Wayfinding Benefits

Seamless Navigation: Enhance customer experience with intuitive, interactive wayfinding, simplifying navigation through large retail spaces.
Efficient Space Utilization: Optimize store layouts and manage space better by analyzing customer flow and adjusting for high-traffic areas.
Increased Engagement: Boost shopper engagement with personalized, location-based offers and interactive maps, enhancing their in-store journey.
Reduced Operational Costs: Lower costs by reducing the need for physical signage and freeing up staff from providing directional assistance.

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Advanced Capabilities

Shoppers now expect the same convenience and personalization in physical stores as they do online. Retailers must adapt to digital transformation quickly to stay competitive and maximize revenue potential.

Deliver a seamless, branded in-store WiFi experience that keeps customers engaged while going around. Provide personalized campaigns, targeted promotions, and exclusive discounts to drive loyalty and satisfaction. Ensure a fully secure, data-compliant solution that integrates effortlessly with your existing Wi-Fi infrastructure.

Unlock real-time indoor data to improve store operations. Analyze foot traffic patterns, dwell times, and underutilized areas to optimize layouts and maximize sales opportunities. Enable employees to fulfill online orders faster with optimized routing and streamline IT operations with a scalable, easy-to-manage WiFi solution.

Help customers find everything they need with indoor navigation. 13% of retail customers leave stores without purchasing all intended items—guide them with map my list functionality, ensuring they locate every product on their shopping list.

Boost basket size by guiding shoppers to their desired products with map-based navigation and list-building features. Increase sales with real-time geofencing alerts, notifying customers of nearby deals and promotions. Use advanced analytics to detect missed revenue opportunities, such as out-of-stock popular items or failed product searches.

Leverage real-time analytics to understand foot traffic patterns, identify over- and under-utilized areas, and analyze dwell times. Improve store efficiency by providing employees with the fastest-path routing to fulfill online orders and restock shelves more efficiently.

Sectors | Retail & Hospitality